Denny’s describes itself as America’s Diner, and the restaurant chain is introducing what it refers to as “the sweetest drip of the season.”
“In streetwear, ‘drip’ is the ultimate compliment,'” the company said in the first line of its news release, “and this National Maple Syrup Day (December 17), America’s Diner is bringing its signature golden drip from the plate to the pavement with the launch of Sticky Kicks – the first-ever sneakers made with real Denny’s syrup.”
“Sticky Kicks are impractical, unnecessary, and completely over the top, which is exactly why we love them,” said Ellie Doty, senior vice president and chief brand officer at Denny’s.
The restaurant chain announced a limited number of syrup-toting shoes will go on sale at 11 am next Wednesday at DinerDrip.com. Members of the Denny’s Rewards program will be able to buy them an hour earlier.
The Sticky Kicks will sell for $195 each. They come in adult men’s sizes 8-13.
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